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From the monthly archives:
Systems make my life a whole lot easier and this is one that takes a couple of steps out of posting video to my blogs.
I teach clients for my online marketing company to do this so that it is easier for her to post videos to their site.
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I am continually asked how much I charge for my Internet Marketing Services: do I charge per hour or per strategy that I implement? The answer is that I prefer to be paid if I increase my clients sales and I like it when there is pay for performance so the more you make the more I make.
There are a lot of misconceptions of participation so the first thing that needs to be done is to define some of the terms that are used when talking about Joint Venturing/Participatory Pricing.
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When I meet with a client I sometimes get the question. What can you do for me?
In order to answer that question I show my clients what I call my offline money mindmap. The offline money mindmap is an step by step online marketing blueprint that is a proven to increase your companies sales using best of breed solutions.
One of the solutions in the mindmap is social media marketing. See the graph below to understand why I incorporate social media into the money mindmap. What the graph shows is that social media websites have surpassed company web sites in effecting consumers purchasing behavior.
As a potential client I’m sure that your asking: What ROI or return on my investment am I going to get if I choose to have you create and implement a money mindmap for me? In order to answer that question you have to tell me what the average customer lifetime value of one of your customers is?
Here’s how you figure the average customer lifetime value:
Average Dollar Sale Per Client or Customer
X
Average Number of Times a Client Buys Per Year
X
Average Number of Years Client Buys Your Products or Services
=
Average Lifetime Value of a Client
Most of my clients realize a 400% to 2000% R.O.I. (Return on Investmet) when I implement a custom money mindmap for their business when they look at their clients in terms of their average lifetime value! Where can you get that type of return????
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